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05 Aug
Travel

Best Western CEO Says U.S. Hotels Need 6-Month Lifeline From D.C. to Survive, Not Just to Recover

Best Western Hotels & Resorts

The next six to nine months are a crucial survival breaking point for the U.S. hotel industry, Best Western CEO David Kong said in an interview with Skift. Best Western Hotels & Resorts

Skift Take: Best Western CEO David Kong wants hotel-specific economic relief from Washington like anyone else in the industry, but he’s among the few publicly to recognize what is realistic and needs to happen to survive into 2021.

— Cameron Sperance

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05 Aug
Travel

China, Italy, and the U.S. — A Tale of 3 Hotel Industry Recoveries

Li Yang / Good Free Photos

China’s hotel industry recovery from the pandemic continues to propel forward while the U.S. stagnates amid rising cases. Li Yang / Good Free Photos

Skift Take: China and Europe continue to post strong gains in their hotel industry recoveries — not so much in the U.S. Hotel company mask mandates won’t help the problem unless more Americans follow the rules.

— Cameron Sperance

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05 Aug
Travel

Majority of Brits, Germans and French Would Skip Holidays if Masks and Testing Required: New Survey

Nacho Doce / Reuters

No wonder these tourists are lonely. Many Europeans say they would skip vacations if required to wear masks and take tests. Nacho Doce / Reuters

Skift Take: Travel is just too much of a hassle, it seems. So many Europeans are asking: Why bother? Not what airlines, hotels, and destinations want to hear right now.

— Tom Lowry

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05 Aug
Travel

The Hotel as Cultural Diplomacy: More Important Than Ever Going Forward

The Royal Mansour Hotel

The lobby of the Royal Mansour Hotel in Marrakech, Morocco. The Royal Mansour Hotel

Skift Take: Cultural diplomacy is often found in museums and cultural initiatives. It is seldom found in hotels. The Royal Mansour in Marrakech was a statement of intent from the king to show the best of the country’s craft and service. The result is impactful, especially in these times — perhaps more so than other means of country branding.

— Colin Nagy

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